R2integrated Acquires Silicon Valley Marketing Agency CatapultWorks
When r2integrated (r2i) received financial backing from Japan-based ORIX Mezzanine & Private Equity in December 2012, the investment was intended for use in mergers and acquisitions in order to grow and scale the full-service digital and technology agency.
Now Baltimore-based r2i is spending some of those funds to acquire CatapultWorks, located in Campbell, CA. Terms of the deal were not disclosed.
Initially, the two agencies will be rebranded as r2i + CatapultWorks, but the acquired company will eventually evolve to become the r2i Silicon Valley office and will fold into the r2i brand. R2i also has a full-service office in Seattle, as well as smaller outposts in St. Louis and New York.